The Terror of Rwandan Genocide Essay Example | Topics and Well Written Essays - 1000 words

The Terror of Rwandan Genocide - Essay Example The first step of genocide, classification, has been taking place for years before the genocide even started. Long into Rwanda's history had there been a distinct ethnic difference between the two rival factions, the Hutu and the Tutsis. In the late 1800s, it was the Tutsi people who had enslaved the Hutus in a feudal system, with the Hutus working the land under the supervision of Tutsi landlords. After World War One, however, this all came to change. When Rwanda was granted self-government from Belgium in 1959, the elections led the Hutu majority into power over the government, and this could be seen as one of the first steps towards the later genocide. The distinct differences had already been in place, and now the oppressed Hutus had political control over their ancient landlords. (http://en.wikipedia.org/wiki/Rwandan_Genocide#Background). The next few steps toward the genocide all began to happen quickly. As Tutsi refugees began to pour in Rwanda in the 1990s, the Hutu majority began to become afraid of the past enslavement. The Hutu government "broadcast and published material referring to the Tutsi as subhuman and making veiled calls for violence. Radical Hutu groups, organized and funded by members of the government, started to amass weapons and conduct training programs" (http://en.wikipedia.org/wiki/Rwandan_Genocide#Background). This was an example of symbolization, by making and targeting all the members of the Tutsi group, dehumanization, by denying the humanity of the Tutsi and declaring them subhuman, and this was also a prime example of organization and polarization, which both continued to happen as the genocide began. There is also quite a bit of evidence that the killings were organized even by the government and government leaders. One cabinet member was quoted in saying that "she was personally in favor of getting rid of all Tutsi; without the Tutsi, she told ministers, all of Rwanda's problems would be over" (http://en.wikipedia.org/wiki/Rwandan_Genocide#Background). This shows just how deep into the country the hatred for the Tutsi people ran and was accepted. After the assignation of the president of Rwanda, the damn finally broke, and the genocide began. The military began rounding up all the Tutsi they could and slaughtering them, a sign of preparation as they began to mass weapons and dispatch the militia, and then finally as they began to round up and murder the Tutsi. "Within hours, recruits were dispatched all over the country to carry out a wave of slaughter",( http://news.bbc.co.uk/1/hi/world/africa/1288230.stm) as the people of Rwanda prepared for one of the most brutal and shocking genocides the world had seen since the Holocaust.

Why e-Business is important to the world economy Essay Example for Free

Why e-Business is important to the world economy Essay While the terms e-business and e-commerce are often used in the same context there is a difference between the two. E-commerce generally refers to financial transactions that take place on the Web, whereas e-business refers to all types of transactions over the Web. The use of the Web, or Internet, is perhaps one of the greatest changes in business practices today. The transforming power of this mode of business extends far beyond the obvious points of convenience for the customer and cost savings for the business. The most powerful implementations of e-business enable a complete restructuring of business models (Ware, 1999). The extensive acceptance and relatively low cost access is making a change in the worlds economy. This paper will attempt to identify some the reasons that e-business is important to the world economy. Many businesses are interested in e-business for the most simple of reasons, which is the increase of profits and, generally, a decrease in costs. Often the decrease in costs is associated with paperwork, employee pay and overhead, and these savings can be passed on to the buyer. An example is Cisco Systems who today sells the majority of its computer networking equipment over the internet. According to Schneider:Because no customer service representatives are involved in making these sales, Cisco operates very efficiently. In 1998, the first year in which its online sales initiative was fully operational, Cisco made 72 percent of its sales on the Web. Cisco estimated that it avoided handling 500,000 calls per month and saved $500 million in that year alone. (2004, pg. 15). In a business-to-business (B2B) transaction, if a buyer can purchase more of a product for a lesser amount, they can sell more as well. Selling more helps to stimulate the economy in any country. In addition, when a company does a good job of advertising on the Web, it allows them to get the message about their product or service out to potential customers around the world. This can lead to an increase in sales and also helps the buyer with purchasing prospects. E-business can also provide a larger selection of products and services for a buyer to select from. The ability of the internet to transfer information has made the world a  somewhat smaller place. The use of e-business allows for communications and transactions to happen extremely quickly. Before the use of the internet, trading among countries could take weeks. Such circumstances lent themselves to fragmented individualized markets with subsidiaries run by family members or close friends (Wright. N/D). Now, businesses can interact with their subsidiaries, business partners, vendors, and buyers in a time and cost efficient manner. Many companies, such as Hewlett-Packard and Dell have taken the opportunity to open offices and plants in other countries as this can greatly reduce production costs. The opening of production facilities has in turn created many jobs for many people in those countries, and this helps to stimulate economic growth. According to Gary Schneider the inherently global nature of electronic commerce leads to many opportunities and a few challenges (2004. pg. 41). While there are obvious concerns about trust, culture, and language legalities, more and more businesses are conducting e-business. E-business has opened the door for many countries to participate in business ventures that they did not have previously, therefore generating a cash flow for that countries economy. This type of business has allowed for some countries to openly sell their best products to the highest bidder and to expand market share. When done on a global scale such as this, every country has the opportunity toshare the wealth, which helps the global economy. References: Schneider, G. (2004). Electronic Commerce: The Second Wave. (5th ed.) Thomson. Course Technology. Ware, B. (1999). Syracuse University research centers. Retrieved January 18, 2008 from http://www.syr.edu/research/ebusiness/benreport.htmlWright, N. S. (n/d). Global economy. Business Encyclopedia. Retrieved January 18, 2008 from http://www.answers.com/topic/world-economy?cat=biz-fin

Cultural Identity and the Language of Food Essay example -- Cultural Id

Cultural Identity and the Language of Food Food is integral to cultural identity and is as much a part of culture as religion and language. Indeed, some cultures elevate food to a level nearing, if not exceeding, the status of their religion. Because I love to cook, to combine flavors in a way that results in something unexpected and wonderful, this paper will discuss various words related to food. Not actual food words, but words surrounding food. Interesting words like â€Å"gastronomy† and â€Å"feast.† Often there is much symbolism related to these words; from the fundamental idea that to eat is to live to the possibility that there are religious connotations to the etymology of some of these words. Given their reputation for affairs of the heart, as well as being the purveyors of cuisine, it is not surprising that many of our food words come from the French -- such as gastronomy, saute, banquet and garnish. â€Å"Gastronomy,† refers to the art or science of good eating. It comes from Greek French gastronomie, from Greek gastronomi, gastro-, + -nomi, -nomy. Its Indo-European root word, gras, (Shipley, 133) simply means to devour. According to the American Heritage Dictionary (AHD), the word banquet has been fluctuating for a long time. The Old French word banquet, the likely source of our word, is derived from Old French banc, â€Å"bench,† ultimately of Germanic origin and originally from the Indo-European *bheg (Shipley, 31). The sense development in Old French goes from â€Å"little bench† to â€Å"meal taken on the family workbench† to â€Å"feast.† The AHD cites the English word banquet as first recorded in a work possibly composed before 1475 with reference to a feast held by the god Apollo, and it appears to have been used from the 15th to ... ...w York, NY. 1983. Davidson, Alan. Oxford Companion to Food. New York: Oxford University Press, Inc., 1999. Elkort, Martin. The Secret Life of Food: A Feast of Food and Drink History, Folklore, and Fact. Los Angeles: Jeremy P. Tarcher, Inc. 1991. Foley, Tricia and Catherine Calvert. Having Tea. New York: Clarkson N. Potter, Inc., 1987 Jaspers, Karl. The Great Philosophers. New York: Harcourt Brace & Company, 1993. Kiple, Kenneth F., and Kriemhild Conee Ornelas, eds. The Cambridge World History of Food. New York: Cambridge University Press, 2000. Oates, Whitney Jennings. The Stoic and Epicurean Philosophers. New York: Random House, 1940. Shipley, Joseph T. The Origins of English Words: A Discursive Dictionary of Indo-European Roots. Baltimore: The Johns Hopkins University Press, 1984. Tannahill, Reay. Food in History. New York: Random House, 1988.

China and Debt Bomb

Six years ago, Chinese Premier Wen Jiabao cautioned that China's economy is â€Å"unstable, unbalanced, uncoordinated and unsustainable. † China has since doubled down on the economic model that prompted his concern. Mr. Wen spoke out in an attempt to change the course of an economy dangerously dependent on one lever to generate growth: heavy investment in the roads, factories and other infrastructure that have helped make China a manufacturing superpower. Then along came the 2008 global financial crisis.To keep China's economy growing, panicked officials launched a half-trillion-dollar stimulus and ordered banks to fund a new wave of investment. Investment has risen as a share of gross domestic product to 48%—a record for any large country—from 43%. Even more staggering is the amount of credit that China unleashed to finance this investment boom. Since 2007, the amount of new credit generated annually has more than quadrupled to $2. 75 trillion in the 12 months through January this year. Last year, roughly half of the new loans came from the â€Å"shadow banking system,† private lenders and credit suppliers outside formal lending channels.These outfits lend to borrowers—often local governments pushing increasingly low-quality infrastructure projects—who have run into trouble paying their bank loans. Since 2008, China's total public and private debt has exploded to more than 200% of GDP—an unprecedented level for any developing country. Yet the overwhelming consensus still sees little risk to the financial system or to economic growth in China. That view ignores the strong evidence of studies launched since 2008 in a belated attempt by the major global financial institutions to understand the origin of financial crises.The key, more than the level of debt, is the rate of increase in debt—particularly private debt. (Private debt in China includes all kinds of quasi-state borrowers, such as local governments and state-owned corporations. ) Enlarge Image Corbis On the most important measures of this rate, China is now in the flashing-red zone. The first measure comes from the Bank of International Settlements, which found that if private debt as a share of GDP accelerates to a level 6% higher than its trend over the previous decade, the acceleration is an early warning of serious financial distress.In China, private debt as a share of GDP is now 12% above its previous trend, and above the peak levels seen before credit crises hit Japan in 1989, Korea in 1997, the U. S. in 2007 and Spain in 2008. The second measure comes from the International Monetary Fund, which found that if private credit grows faster than the economy for three to five years, the increasing ratio of private credit to GDP usually signals financial distress.In China, private credit has been growing much faster than the economy since 2008, and the ratio of private credit to GDP has risen by 50 percentage points to 180%, an increase similar to what the U. S. and Japan witnessed before their most recent financial woes. The bullish consensus seems to think these laws of financial gravity don't apply to China. The bulls say that bank crises typically begin when foreign creditors start to demand their money, and China owes very little to foreigners.Yet in an August 2012 National Bureau of Economic Research paper titled â€Å"The Great Leveraging,† University of Virginia economist Alan Taylor examined the 79 major financial crises in advanced economies over the past 140 years and found that they are just as likely in countries that rely on domestic savings and owe little to foreign creditors. The bulls also argue that China can afford to write off bad debts because it sits on more than $3 trillion in foreign-exchange reserves as well as huge domestic savings.However, while some other Asian nations with high savings and few foreign liabilities did avoid bank crises following credit booms, they non etheless saw economic growth slow sharply. Following credit booms in the early 1970s and the late 1980s, Japan used its vast financial resources to put troubled lenders on life support. Debt clogged the system and productivity declined. Once the increase in credit peaked, growth fell sharply over the next five years: to 3% from 8% in the 1970s and to 1% from 4% in the 1980s.In Taiwan, following a similar cycle in the early 1990s, the average annual growth rate fell to 6%. Even if China dodges a financial crisis, then, it is not likely to dodge a slowdown in its increasingly debt-clogged economy. Through 2007, creating a dollar of economic growth in China required just over a dollar of debt. Since then it has taken three dollars of debt to generate a dollar of growth. This is what you normally see in the late stages of a credit binge, as more debt goes to increasingly less productive investments.In China, exports and manufacturing are slowing as more money flows into real-estate spec ulation. About a third of the bank loans in China are now for real estate, or are backed by real estate, roughly similar to U. S. levels in 2007. For China to find a more stable growth model, most experts agree that the country needs to balance its investments by promoting greater consumption. The catch is that consumption has been growing at 8% a year for the past decade—faster than in previous miracle economies like Japan's and as fast as it can grow without triggering inflation.Yet consumption is still falling as a share of GDP because investment has been growing even faster. So rebalancing requires China to cut back on investment and on the rate of increase in debt, which would mean accepting a rate of growth as low as 5% to 6%, well below the current official rate of 8%. In other investment-led, high-growth nations, from Brazil in the 1970s to Malaysia in the 1990s, economic growth typically fell by half in the decade after investment peaked. The alternative is that Chin a tries to sustain an unrealistic growth target, by piling more debt on an already powerful debt bomb.

Land Grab Essay

Agricultural Investment, and the Scramble for Food Security’ by Michael Kugelman and Susan L. Levenstein, has offered us: deep, multi-positional insight presented by a host of authors with valid sources on one of the most interesting phenomenons happening within our current economic system. From the surface it seems to be talking about how developed food- secure nations are buying up swaths of farmlands from the worlds most food- insecure countries, but after a deeper look into the book, this phenomenon and it’s complexities is much greater than that. There are twelves chapters in this book, each chapter written by a different author or authors, getting into different aspects and perspectives of this so called â€Å"Land Grabbing† issue. The first chapter (introduction) is written by Michael Kugelman, followed by some history by Derek Byerlee, an overview by David Hallam, social and economic mplications by Alexandra Spieldoch and Sophia Murphy, environmental impacts by Laura A. German, Wouter M. J. Achten, and Manuel R. Guariguata, investors’ perspectives by Gary R. Blumenthal, improving outcomes by Ruth Meinzen-Dick and Helen Markelova, regional perspectives on Africa, Asia, Latin America, Central and Eastern Europe and the Former Soviet Union by Chido Makunike, Raul Q. Montemayor, Bastiaan P. Reydon and Vitor B. Fernandes, Carl Atkin respectively, and finishes off with â€Å"Recommendations and Conclusion† by Michael Kugelman. The term â€Å"Land Grab† used on the book cover and in its pages depicts a large owerful foreign entity that acquire large amounts of land that is usually used by local poor communities to produce food and/or provide other essential basic human needs. These communities are often displaced soon after because they are banned from the site in which they have cultivated and lived off of. This term (Land Grab) is used quite fittingly as Michael Kugelman and Susan L. Levenstein’s position on this matter is quite critical and essentially focused on the inequalities and other adverse effects of this phenomenon. That being said, the book still does mention a few xamples where there was a net positive outcome from these large land leasing transactions. The book also accepts what’s happening and takes on a very realistic way of approaching this issue. First, we must acknowledge the underlying causes. The first major event that nave made significant impact on this global farmland market was the food crises in 2007 and 2008. The global prices of food has spiked, riots have increased, and export bans have been created to keep the availability and the prices of food low within exporting nations. This created a huge problem for importing nations as their food security as being undermined. The richer importing nations quickly started looking abroad to lease land for food security. These large scale land transactions, however, is not a new phenomenon, non-food commodities such as tea and rubber has been produced on leased land for a long time, but the amount of land being acquired by these large entities have never increased so dramatically in the past. Estimates of 203 million hectares to 230 million hectares of land have been approved or is under negotiation from 2000-2010. That is roughly the size of Western Europe. With increases of urbanization (taking ver farmland), population, food consumption, bio-fuel consumption, droughts, and the temperature rising causing decreases in yields, it does not seem like this land grabbing trend will stop any time soon. Of course when talking about root causes, we can’t omit the incentives for the host countries: better technology, more local employment, better farm yields, better infrastructure, and most of all, money in the host’s pockets. As a matter of fact, because of this money making opportunity, a lot of these nations are leasing with very lax regulations, tax incentives, tax holidays and other perks and benefits such as Pakistan’s 100,000 men security force to protect the leased land. So the premise is set, and since we’re currently embedded in this economic system, there’s no running away from it, at least not for a long time coming. So what is the problem? That we have to take a closer look at these case studies. The case studies presented in the book are focused on the key regions of investments from a descending order: Africa, South E. Asia, Latin America, Central/ Eastern Europe, and former Soviet Union. The key investors would include but is not limited to: capital rich food importing nations such as the Arab States of the Persian Gulf, China, Japan, South Korea, and India, it also includes agricultural business firms from the West. The book also mentions that it isn’t always the capital rich countries that are investing in these large swaths of lands, North Africa for example is investing in Sub-Saharan Africa and Southeast Asian nations are investing in each other’s soils. Similar trends in these case studies show up repeatedly: benefits to local communities are for the most part not materializing, many local communities have been displaced (Ex. A British project in Uganda displaced roughly 20,000 people), arge quantities of fresh water is being consumed, and deforestation is rapidly occurring (Ex. Sub-Saharan Africa’s palm oil production have caused 100% deforestation rates). These trends should not be surprising as most of the host governments and investors are in the market purely for self interest and show little regard to the impacts ot poor local communities and the environment. These adverse effects creates a problem of conflict between the people and the large entities in these land transactions. We can see these conflicts in Madagascar (South Korea’s deal to buy 1. 3 million hectors of farmland sparked widespread rotests in 2009 to bring down the government), Uganda (Indian corporate investment in Uganda farmland has sparked violent responses), and Kenya (Kenyans have vowed to fight back violently after being evicted to accommodate a sugar plantation). It is no wonder now that Pakistan has offered 100,000 men security force to protect the leased land. And with this 100,000 men security force, we can also see extent of disregard for these poor local local communities. The book ends with a more optimistic perspective on this matter. It is very realistic as it provides ways to make these transactions better, and morally Just for veryone. It talked a little about the increase in transparency on this subject. It itself has brought light to the public and continues to do so. But not only do the authors want to inform academics, policy makers, business people, and the general public, I believe that the authors of the book also hopes to encourage better provisions for hiring locals, selling the food back to local communities (a few case studies in Asia has shown that this trend has occurred and the benefits to local communities have actually materialized [this gives us a little more hope for the future ahead of us]), and protecting the environment. Hopefully the book will also have provided enough information to influence host countries to create more robust laws and regulations and offer to support small holders (host countries are a lot more restrictive on small holders than big investors) so these local communities are not completely exploited (studies suggest that small holders are a lot more efficient, environmental friendly, and morally Just compared to big holders). The book also gives sheds a bit of light on alternatives such as drought resistant farming technology/methods (less reliant to farm abroad) and Asia’s plan to form of rice pools so less entities gets compromised.

Make Case Study Writing Manageable

Make Case Study Writing Manageable Make Case Study Writing Manageable Case studies are one of the most difficult things to write. There are very specific formats to be followed. Sometimes they can be complicated for people that have never attempted this type of writing. Research needs to be documented so it can be confirmed by someone else at a later date (if necessary). All graphics need to be checked for potential typographical errors and consistency. Writing even a small case study can be challenging, and why so many new writers can benefit from the help of an academic writing service. Writing a case study has several steps. First, gather all relevant information, sift and organize it to make a convincing case. In a pre-digital era information could be spread out over a huge physical area with note cards, books, reports, and folders. One advantage of using laptops and desktops is that all that information can be scanned in and kept in a single thumb drive or in the cloud. Not only can you work on a case study wherever you wish, it keeps your workspace organized. The next step is to start organizing in a clear and coherent way. This can be facilitated by a renaming and sorting files, or dividing resources into a few physical piles. By classifying sources into different categories, a better narrative can be developed. Better yet, your directories and files can later be digitally shared with others, giving them easy access to the information. Once this has been done the writing itself can take place. Using an academic writing assistance service can be a huge help in this endeavour. A professional writing service can teach you how to create any necessary graphics, adding a little extra panache to the study and better organizing information that may have been merely input into a plain-looking table. They can also check for typographical and factual errors. This makes the effort much easier for any person in charge of a case study. All told, a academic writing assistance service can save a lot of stress and time, making it well worth the investment. For those looking to make an impression on readers, this service is well worth the investment. For those more concerned with the research, help with writing is a welcome relief. Contact Master’s Essay today to get started.

Many Ways to Break

Many Ways to Break Many Ways to Break Many Ways to Break By Mark Nichol How does one break? Which preposition follows the verb break depends, in American English idiom, on which type of literal or figurative breaking is occurring. To break away is to escape, to suddenly separate from a group, as in a race, to stop doing something (also referred to as taking a break), or to end or reduce one’s dependence on another. A part of something is also said to be broken away from a whole. (See also â€Å"break up.†) â€Å"Break down† means to succumb to one’s emotions, or refers to when something, such as a vehicle, stops working, or to dividing something into parts or destroying it; the noun form is breakdown. To break for something is to stop doing something, such as working (also referred to as taking a break), or to run toward something suddenly, as when trying to escape. â€Å"Break in† means to interrupt, intrude, or invade. In addition, one breaks a person or an animal in by training him, her, or it; to break something in is to accustom it to use. To break into means to start doing something suddenly, as in â€Å"break into song† or â€Å"break into tears.† â€Å"Break into† can also be synonymous with â€Å"break in† or can refer to dividing something into pieces. An invasion of private property is called a break-in. To break off is to suddenly interrupt one’s speech or a meeting or to cut off communication with someone, or it can refer to a part of something separating from the whole. â€Å"Break out† can refer to the onset of a rash or another skin condition, to an escape, or to a sudden outburst or to the beginning of a disturbance such as a riot or a phenomenon such as a fire. It also describes the act of suddenly making something such as drinks and/or food available. One can also break out into a cold sweat from anxiety. The noun form, suitable only for some senses, is breakout. Waves or a sudden overflow of water can break over an object such as a ship’s gunwale or a seawall or other barrier. A person or a thing can break through a literal or figurative barrier; the act is called a breakthrough. â€Å"Break up† is slang for ending a romantic relationship, but it can also refer to the division of a whole into smaller pieces, whether naturally, as when ice breaks, loosens, and melts in warmer weather, or artificially, as when somebody breaks a candy bar into sections to share it; the noun form is breakup. (The admonition â€Å"Break it up!† is a call to stop engaging in something, such as a fight.) One can break with tradition, which alludes to doing something differently than it is customarily done. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Expressions category, check our popular posts, or choose a related post below:50 Slang Terms for MoneyDisappointed + Preposition25 Idioms About Bread and Dessert

BookBub For Authors The Ultimate Guide (+ Free Submission Calendar)

BookBub For Authors The Ultimate Guide (+ Free Submission Calendar) BookBub for Authors: Everything You Need to Know Whether you’re working on your first book, or have published dozens of them already, my guess is: you’ve probably heard of Bookbub, if not used it yourself as a reader. But I also bet you’re not familiar with all the features and opportunities that the platform offers to authors.In a publishing world increasingly dominated by Amazon, BookBub was able to emerge and establish itself as a company offering a solid marketing alternative to authors and publishers - and has allowed many of them to hit coveted bestseller lists through their Featured Deals.In this post, we’ll run you through everything you need to know, as an author, about BookBub, and how best you can leverage their different tools and services to propel your books in the rankings. In particular, we’ll look at:Featured Deals (and how to maximize your chances of landing one);Self-serve CPM/CPC ads;Bookbub’s â€Å"follow† features.But first, for those of you who’re not y et 100% familiar with their service, let’s start with the obvious question.What is BookBub?BookBub is a free service focused on helping readers discover new books that they'll like. BookBub is mostly known for their daily newsletters promoting a handpicked selection of "deals", i.e. books deeply discounted - or free - for a limited time. As a reader, you can also follow your favorite authors on BookBub and receive notifications when they have a new deal or release.BookBub has over 15 million readers signed up for their newsletters, across as many as 42 fiction and non-fiction genres. Their popularity offers a great opportunity for authors, as most of their â€Å"daily deals† newsletters generate hundreds or even thousands of sales for all the books featured in the newsletter - and tens of thousands of downloads in the case of free books. Learn how to get the most out of BookBub as an indie author. BookBub are highly selective of the books they feature in their newsletters, and being accepted for a Featured Deal has become somewhat of a â€Å"Holy Grail† for independent authors in the past few years. So let’s take a look at how you can achieve just that!How do Bookbub Featured Deals work?For every one of their 42 genre categories, BookBub sends daily and weekly emails to readers (subscribed to that genre) featuring discounted and/or free books. Getting a spot among those discounted/free books is what a Featured Deal is all about. But before we go into what it takes to achieve that, let’s talk money a bit.How much does a Featured Deal cost?First, something quite important: it doesn’t cost you anything to submit your title for a Featured Deal. You only pay if your deal is accepted. Now, when that happens, on top of the cost of the bottle of champagne you’ll open to celebrate it 🠍 ¾, you’ll have to pay BookBub for the feature.The cost of a Featured Deal depends on several factors:The price at which your book will be discounted (the more you discount, the cheaper the Deal);The BookBub genre category you submit your book in (and the expected performance of BookBub newsletters in this genre);Whether you’re getting a US Featured Deal or an International only one (US ones are much more expensive).You can view an updated list of all prices based on these factors here. How can you get your book into a BookBub Featured Deal? BookBub’s criteria for selecting books to featureBookBub’s official criteria to accept Featured Deal submissions are pretty clear. From their own website, your title should be:Free or discounted by at least 50%.The best deal available. The book can’t have been offered at a lower price anywhere in the past 90 days.Error free.A limited-time offer (except for free promotions, where they do accept permafree books).A full-length book, with a minimum number of pages:Novels: 150+ pages;Nonfiction: 100+ pages;Cookbooks: 70+ pagesMiddle Grade: 100+ pagesChildren’s picture books: 20+ pages.No novellas or short stories.Widely available, i.e. at least one major retailer in either the US or the UK. And the more, the merrier.Lastly, BookBub will not feature the same book from an indie author more than once every 6 months. Nor will they feature the same indie author more than once every 30 days. But more on that later†¦Now, these are the minimum requirements for a d eal to be submitted to BookBub. Meeting these requirements certainly doesn’t guarantee your deal will be accepted by their editorial team and featured in a newsletter - far from it. Which brings us to the following, million-dollar question†¦How can I maximize my chances of getting a Featured Deal?In recent years, BookBub Featured Deals have become harder and harder to get for indie authors. Some say that their editorial team favors deals from traditional publishers - though that has been formally denied by the company.One thing is sure: BookBub bases most of its decisions on data. After years of serving deals to millions of readers and watching how these readers react, they have a pretty good idea of what will work (or not) for their audience.BookBub’s selection process for Featured Deals also relies heavily on human curation. They have an editorial team for every genre, that goes through the submissions and handpicks the Deals to feature every day.With that in mind, let’s look at how you can boost your chances of getting that coveted Featured Deal. Here are our top nine tips:Tip #1: Subscribe to BookBub’s newsletters in your genreIf you want to get a Deal in a genre, the first step is to understand what BookBub’s curators in that genre are looking for. And you can get a glimpse of that by simply signing up (as a reader) to their newsletters in that genre. Check out the books they feature and analyze what they have in common (what do the covers look like, what are the price points, how many reviews do the books have, etc.).Tip #2: Make sure your book has an appropriate number of reviewsFrom BookBub’s blog:â€Å"Reader reviews and ratings help our editors get a sense of how readers have responded to your book, and they are a crucial element of the selection process. We recommend browsing through the books we’re featuring in your category to get a sense of what a competitive number of positive reviews is for that genre.†This goes back to our advice above: check out the kind of books they feature and see what their usual number of reviews is. There’s no sense in applying for a Featured Deal until you have a similar number of reviews.Note: for this reason, it’s highly unrealistic (read: a waste of time) to apply for a BookBub Featured Deal for a new release, as you won’t have any reviews to show for it when submitting it. For new releases, BookBub actually has a separate product you could try: Featured New Releases.Tip #3: Polish your product pages on all retailersWhat do BookBub’s curators look at when evaluating a deal? The same thing that readers will: the book’s information on retailer pages. Their goal is the same as yours: selling as many books as possible. So they want to make sure that the books they feature are optimized to drive sales.In particular, this means:The title has a professional cover that matches genre expectations (more on this here);The book’s blurb on retailer pages is optimized to hook and convert readers (more on this here)Optional: The book features editorial reviews or accolades from well-known publications or influencers.Tip #4: Be flexible with your promotion datesWhen applying for a Featured Deal, you can indicate whether you’re flexible with your chosen discount dates or not. Obviously, indicating your flexibility will increase your chances of getting that deal.Do note, however, that BookBub only schedules Featured Deals up to 30 days in advance. So if you apply for a flexible-dates Deal, make sure you’re ready to drop your price across all retailers if you’re accepted.Tip #5: Keep submitting (download our free Bookbub submission calendar)Even if you get all of the above right, and BookBub’s editors think your book would make for a great deal, they might end up declining it just because there are other, even more attractive deals that have been submitted a t the same time.In other words, your chances of getting that coveted Deal also depend on the competition. And the level of competition depends on timing.What’s the solution? Keep submitting! BookBub allows you to re-submit a book every 30 days. So if you have a big list of books, and you really want to get a deal, you can maximize your chances of landing one by continuously submitting every book you have on a 30-day rolling basis.Now, if a Deal is accepted, BookBub won't feature the same indie author for another 30 days, and the same book for another 6 months. So keeping track of when you can and cannot submit each book can quickly become a headache†¦ Which is why we're providing you with a free BookBub submissions calendar - originally created by indie author Nick Thacker - to help you get all your ducks in a row.🠦†ðŸ ¦â€ Ã°Å¸ ¦â€  Sign up here to download our BookBub submissions calendar for free. 🠦†ðŸ ¦â€ Ã°Å¸ ¦â€  Do you regularly submit to BookBub as a #selfpub author? You need to DL this calendar. Tip #6: Try different price points (including free)One of the company's main tips for authors is to keep trying. But of course, receiving constant rejection notifications can become a bit frustrating. So the following three tips will explore what you can change in your re-submissions to augment your chances of getting accepted.The first thing to try is changing the price point. Their’s goal is to offer the best deals possible to their audience. So the lower you can go in terms of price, the higher your chances of being accepted.Furthermore, if you’ve been trying to get a $0.99 Deal for months, without success, try applying for a free one instead!Tip #7: Go wideIf your book is in Kindle Unlimited, I have some bad news for you: it’ll be much, much harder to land a Featured Deal. Here’s why, in BookBub’s own terms:â€Å"When members sign up for BookBub, they opt into the retailers they want to see deals for. So if a book is available on all the major retailers - Amazon, Barnes Noble, Apple iBooks, Google Play, Kobo - more of our readers would be able to snatch it up, which makes the book more appealing to our editors. Between two books with equally competitive platforms and deal prices, the editors will always choose the book available on more retailers.†At Reedsy, we personally know authors who submitted KU books to BookBub over 50 times, without ever getting accepted. One of them, Craig Martelle, finally took one of his books wide, and finally managed to land a Featured Deal with it (albeit an international one). You can read his story on the 20Booksto50k Facebook group (well worth joining!).Tip #8: Submit for international deals firstWhen applying for a Deal, most authors focus on US-only deals. These are the most expensive but also the most rewarding in terms of sales and ranking boosts. But they’re also equally harder to get. So if all your attempts at landing a US deal are failing, try for an international one. Even though they’re less powerful, they can be great for boosting your international reach and presence on non-Amazon retailers.More importantly, there’s anecdotal evidence that once you get a Featured Deal, it’s easier to get another one. So going for free, international Deals is a way to get your foot in the door. And once that door is open, it might lead to paid, US-only Deals.Tip #9: If everything fails†¦ rebrand!If everything above is failing, then there’s probably something wrong with your book. Maybe BookBub editors don’t think it fits into one of their categories. Or maybe they think the cover doesn’t match the genre.This can often be the case for books that were published over 3-4 years ago. Genre expectations regarding covers can change quite drastically, so if you can’t get any Featured Deal for your old books, consider rebranding them. Not only will that boost your chances of getting a Deal, but it’ll also most likely boost your sales, as shown in our case study.How to make the most of a Bookbub Featured DealHurrah! Thanks to our tips, you managed to land a Featured Deal! First off, take a moment to congratulate yourself and celebrate - it’s a big deal. But right after that, start planning your promo period to make the most out of the deal. Here are a few things to consider:#1. Don’t discount your other books in the seriesThis is a common mistake for BookBub Featured Deal first-timers. You want to encourage readers finding your book through the Deal to buy your other books, so you discount those as well†¦But what happens is that BookBub readers are deal seekers. If they see that your other books in the series are at $0.99 as well, they’ll just go ahead and buy them all. Great, right?Well, not really. Because while you might be making a bit more of an instant profit, you’re effectively losing all these full-price sales that would have happened when th ese readers finished reading your discounted book and decided to buy your other ones, full-price. And if you're wondering, yes, BookBub readers do also buy books full-price. Here are the official stats.#2. Run the promo over a longer periodAlmost everyone who ran a Featured Deal is unanimous about this: you’ll get better results if you keep your discount for a longer period than the minimum days required by the service. The reason for that is that Amazon’s algorithms (represented by a friendly emoji below) largely reward plateaus over spikes.If you raise your price right after the BookBub Deal, your sales will abruptly stop. If you keep the discount, they’ll still take a dip, but it won’t be as bad, which will help you maintain a high rank on bestseller lists, and have Amazon take over the marketing for you.If you’re in Kindle Unlimited and manage to get a Featured Deal (congrats, you’re a unicorn 🠦„), then running the discount for lo nger is all the more important to make sure you climb the popularity list and trigger a subsequent wave of page reads - learn how that works in this Reedsy Live with David Gaughran.#3. To stack or not to stack?The practice of â€Å"stacking† ads is that of buying several placements on other book promotion newsletters on top of the BookBub Feature. The goal here is still the same: achieving a plateau, or an upwards trend, rather than a spike.There has been a lot of discussion on ad stacking around Featured Deals in the author community, and the consensus seems to be that:Ad stacking can work for paid Featured Deals;Ad stacking is a waste of money for free Deals.The reason why stacking can be a waste of money for free is that free readers will often sign up to as many promo sites as possible to receive free book alerts. So by advertising your free book on several sites and newsletters, you’re effectively paying more to reach the same readers.#4. Run other ads on the sid eNow, while stacking promo newsletter ads might be a waste of money, this doesn’t mean you shouldn’t try to run ads on your own. Both Facebook and Amazon ads will earn you a lot more sales/downloads if your book is discounted/free.You can learn how to create your first ads on Facebook and Amazon through our free Reedsy Learning courses:Facebook ads for authorsAmazon ads for authorsBut there’s a third self-serve advertising platform that will work even better to move discounted/free copies. And surprise, surprise†¦ it’s BookBub’s!â€Å"Wait, what? Isn’t BookBub what I’ve been reading about for the past 10 minutes?†Yes, but there’s more to it (keep reading)!Bookbub self-serve CPM/CPC adsWhile it’s getting more and more difficult for indie authors to get a BookBub Featured Deal, it’s actually very easy for anyone to get their book in their newsletters. How? Through their self-serve ads. Are BookBub's CPC and CPM ads worth the time and money? How do BookBub self-serve ads work?A few years ago, the company launched â€Å"BookBub Ads,† an advertising platform that lets authors and publishers place image ads in their newsletters (and on their website).To give you a better idea of what that looks like, here’s a typical BookBub newsletter.Notice that â€Å"follow† button? Readers who come across your books (e.g. in Featured Deals) are prompted by BookBub to â€Å"follow† your profile. They’ll also be able to find you in their â€Å"Discover† section:Now, the reason why followers are valuable is that BookBub sends an automatic â€Å"New Release Alert† to all your followers when you release a new book. So if you have 5,000 followers on there, that’s 5,000 release emails that BookBub will send for you, for free. You can learn more about how these alerts work here.And that’s it! If you read this far, you now know pretty much everything you need to know about BookBub an d how to best use their tools to your advantage.If you’ve had a Featured Deal in the past, or used their self-serve ads platform, don’t hesitate to share your advice and experiences in the comments below!

Social Media and Marketing mix Assignment Example | Topics and Well Written Essays - 2000 words

Social Media and Marketing mix - Assignment Example Some argue that social media marketing is a replica of the word of mouth marketing since people like the contents and share the information with friends thus increasing visits to the social network site. The change brought about by social media in marketing has seen the success of companies like Netflix whose presence is not only felt in the UK but also worldwide. For business entities to consider social media as an effective marketing tool, they must understand what the concept entails. Gordon (2014) suggests that the definition of social media is never complete without reference to Web 2.0 that has been defined as the new way through which people use the World Wide Web as place that continually alters contents to allow sharing in a collaborative way. The Web 2.0 came about or evolved from simple tasks of retrieving information to more complex functions like interoperability, interactivity, and collaboration. By definition, social media a collective term for internet based applications whose basis come from technological and ideological foundations of the Web 2.0 to allow creation as well as exchange user content (Brennan, & Croft, 2012). According to Brennan, & Croft (2012) social media are basically software tools that make it possible to create user specific content which they can share. For a website to meet specifications of a social network, it must have content, user profiles, method for connecting users and posting comments and also provisions for joining virtual groups of common interests like politics, fashion, or religion (Gordon, 2014). Also, there is always confusion between the terms social media and social media networks though the latter allows users to unite through generation of personal or private information profiles where the users can invite their friends to access the profiles (Sashi, 2012). Therefore, a more discreet definition of social media is that; social media is an environment where social networking occurs and

Sustainable Construction Method Coursework Example | Topics and Well Written Essays - 3250 words

Sustainable Construction Method - Coursework Example Much of this is now controlled by legislation and pollution of air, land and sea within the European Union and many Western Nations is now reducing. The loss of control of manufacturing processes therefore has a considerable environmental impact. 2. Resource Use The construction industry is the major consumer of resources of all industries. 3. Habitat Destruction While the three greatest and most imminent threats to the survival of our civilization are global warming, peak oil (the growing energy gap between supply and demand) and resource depletion, habitat destruction can have a more immediate and disastrous effect on certain localized areas and species. Sometimes these can also have a global impact (for example the impact of the deforestation of the Amazon rain forests). . 4. Waste There are increasing regulations about waste disposal from construction and many products, even common products like gypsum plasterboard and mineral wool insulation are now labeled as hazardous and requ ire special disposal. In addition there are many projects to find new uses for waste construction materials. However here, as with waste disposal, the less processed a material is, and the less hazardous, the easier re-use, recycling or healthy disposal (for example through composting) will be. Many essential materials are now in short supply. 5. Climate change The main base performance criteria for energy efficient buildings all concern the thermal performance of the building shell where most of the CO2 gains can be most easily made. The fact is that if we are serious about climate change then we need to stop playing games with technologies which do not deliver real CO2 savings. The real challenge in this area is... The intention of this study is the environmental impact assessment as a â€Å"process of identifying, predicting, evaluating and mitigating the biophysical, social, and other relevant effects of development proposals prior to major decisions being taken and commitments made†. An environmental impact assessment is an assessment of the possible positive or negative impact that a proposed project may have on the environment, together consisting of the natural, social and economic aspects. The purpose of the assessment is to ensure that decision makers consider the ensuing environmental impacts when deciding whether to proceed with a project. The construction process and building use not only consume the most energy of all sectors and create the most CO2 emissions, they also create the most waste, use most non-energy related resources, and are responsible for the most pollution. Materials such as copper, which is largely mined in South America where whole mountains have been taken down and landscapes altered in the search for ever more rare resources. The environmental aspect can be looked as: emissions into the air, water spills, waste generation, soil pollution, resource consumption, local impacts, and impacts associated with transportation, effects on biodiversity and emergency situations and incidents. This particular proposal has been prepared by consulting engineers done on the behalf of their client. The aim of the project is to present a preliminary assessment findings pertaining to `energy options that can be exploited by client.

Chick-fil-As Article Example | Topics and Well Written Essays - 750 words

Chick-fil-As - Article Example set political or ethical agenda in varied business processes like the recruitment of employees, the selection of business timings and holidays, the choice of social causes and charities that a business intends to support, etc. However, when it comes to the external environment impacting a business, especially the directly interactive external business environment comprising of customers buying goods and services from a business, going too ahead with political views may harm much. The recent expression of the Chick-Fil-A President, Dan Cathy, regarding gay marriages on a radio show is a classic example of a business going wrong in the area of ethical views (McGregor 2012). Chick-Fil-A is a business that has been known to incorporate traditionally Christian values in the way it operates (McGregor 2012). The Chick-Fil-A outlets remain closed on Sundays; the company has been known to extend substantial donations to Christian groups and organizations, the company is totally debt free, and its President Dan Cathy has been known to express commitment to Christian views on marriage, although in a politically correct and restrained manner (McGregor 2012). However, in a recent radio show, Dan got a little carried away with the expression of one’s commitment to the conventional Christian idea of marriage and blamed a section of the society with specific sexual orientation of being arrogant and audacious (McGregor 2012). There is no denying the fact that while doing so, Dan Cathy showed a total lack of concern for the external environment influencing one’s business, of which the customers do constitute an integral part. It is a known fact that all the outside factors that could influence an organizations business constitute the external environment for a business. Besides, customers represent the most important aspect of the directly interactive external environment. Businesses need to be careful in issuing statements regarding specific groups of persons as such remarks

Writing assignment Essay Example | Topics and Well Written Essays - 500 words

Writing assignment - Essay Example The interviewer was inquiring as to the trouble of instituting democracy in the Middle East and in so doing referred to a traditional concept that the individuals there are simply not capable of democratic order. In refuting this notion, Michael Scheuer remarks that the issue is not a sort of innate resistance to democracy, but instead the long ingrained combination of church and state in the region that makes instituting democracy a highly challenging process. Scheuer indicates that when the West points to its own prosperous ways and the democractic political process that they were brought about through, the Middle Eastern people still believe that this form of government is man-made and has turned its back on God. Scheuer goes as far as to argue that the least exportable thing the United States has is its democracy. The remark underlines one of the critical areas of difference between the United States and Middle Eastern states. Namely this difference is a core value system, with t he West pursuing a socially constructed sense of profit and equity, and the Middle Eastern clinging to an ancient religious order. Within this spectrum of thought, one begins to question the sociological elements that have led to the Middle East retaining their religious affiliations, while the United States has adopted a more profit-centered existence.

Case study Essay Example | Topics and Well Written Essays - 1000 words

Case study - Essay Example A higher level to the previous or a higher level as compared to the competitor indicates that the business is prospering. year 2012 2013 2014 2015 2016 unit car sales expected 80 120 150 180 190 The profitability of the company: the organization has an anticipated annual change of 1.02. This shows that the organization is on the positive trend in profit making. The profits can only increase if the company focuses more in cost reduction than in production. Breakeven levels Unit break-even for the year 2012 Average Annual Fixed Cost/ (Average Per Unit Sales Price - Average Per Unit Variable Cost) Fixed costs= (direct labor +supervision + office staff+ managerial) 550,033 =33+130,000+120,000 + 300,000 Variable costs = production overheads + production person-hours + sales overheads + other office overheads 100,900 = 50,000 + 900 + 18,000 + 32,000 Therefore: average annual fixed costs = 550,033/ 12= 45836.08 Average per unit sales = 75000/80= 937.5 Average per unit variable cost = total variable cost / number of units/12 =100900/80/12= 105.10 Break even = 45836.08/ (937.50-105.10) = 55 units Sales break even for the year 2012 Annual Fixed Cost/1 - (Average Per Unit Variable Cost ? Average Per Unit Sales Price) =550033/ 1- (105.10/937.5) =550033/1-0.1121 =550033/0.8879 =619476.29 ? Sensitivity of the figures to the key estimates The estimated figures show a positive increase in both the expenses and incomes. For example on the sales estimates there is a gradual increase in the number of units to be sold annually. This is not reflected in the other expenses. For example it is assumed that the variable costs are not changing with the increase in sales. Other factors not considered include market trends, additional investments, depreciation of the cars. Too the interests on the borrowed capital are assumed that they will remain unchanged for the due period. There should be a provision for such changes as the global economy is fluctuating. Also there are provisions for bad debts. Everything is assumed to a clear cut transaction. Recommendations The company therein is sales oriented. It projects a sharp increase in sales without putting into focus the other internal and external factors. The company therefore change this trend and focus on both production and cost reduction. References Cooperative extension, (n.d), Agr-business management, viewed April 21, 2012,

How does the concept of the imperialism of free trade explain the rise Essay

How does the concept of the imperialism of free trade explain the rise and fall of the British Empire - Essay Example Though it took some time for other nations to understand this concept, but it is now a known phenomenon and is admired and adopted throughout the world. Free trade is a type of trade between countries, where trade is done without any restrictions of governments from both sides. Different countries prefer free trade; the reason is that it provides benefit to people. The countries involved in free trade are usually on the friendly terms and in a way it shows their trust upon each other. Not only goods but also services are provided without taxes and other obstacles that could be faced otherwise. The main beneficiaries of free trade are the common people of those countries that get full advantage of low priced goods. A country, after getting privilege of free trade, can gain access to the market of the other country easily and they can invest their capital without any concern of the future policies of that country. Free trade is not a new phenomenon in the economies of the countries. It is been practiced for centuries in different forms. It is considered to be a vital factor of any country's flourishing economy and successful economic policies. This concept was given by the famous economist David Ricardo. Though the country with large and strong economy got a big share of profit than the other one, but still this phenomenon is popular in today's world. British Empire could be regarded as one... The key to their success in this whole time was their strong economy. Their stable and strong economy leads them everywhere in the world and once they set their foot in the particular country, no one can stop them from achieving their imperialistic aims. Their influence was obvious in every field of that country, people follow their way of living and adopt their styles, and they finally took over that country or the region. The famous quote about them was that "The sun never sets on British Empire". The British Empire started arising in seventeen century, when they reconcile with their rival Spain in 1604. America is referred as their first colony and the list of colonies goes on, which includes a large part of land in almost every continent of the world. And they started this all with trade, either its Tobacco, Rice, Fur, Cotton, Raw Material or even slaves. Asia was considered to be Portugal's territory, but in the late 16th century, British and Dutch found their way in Asia as well, which at that time considered being a wealthy piece of land, especially India. East India Company was set in early 1600's and it provided British people to set their foot at in the rich and mysterious land of India, at that time was ruled by Mughals. The famous export of India was spices and textile. British lost their colonies in American Continent during 1760's to 1770's, and it was a great loss for the Empire. But they still got the Asia, a gold mine in their hands. Asia, particularly India, was considered to be the most profitable colony of British Empire and they earned a lot from this part of the land. At this time, Adam Smith gave the concept of Free Trade. According to him, it is not necessary to have a military or a political rule over a

Case study Essay Example | Topics and Well Written Essays - 1000 words

Case study - Essay Example A higher level to the previous or a higher level as compared to the competitor indicates that the business is prospering. year 2012 2013 2014 2015 2016 unit car sales expected 80 120 150 180 190 The profitability of the company: the organization has an anticipated annual change of 1.02. This shows that the organization is on the positive trend in profit making. The profits can only increase if the company focuses more in cost reduction than in production. Breakeven levels Unit break-even for the year 2012 Average Annual Fixed Cost/ (Average Per Unit Sales Price - Average Per Unit Variable Cost) Fixed costs= (direct labor +supervision + office staff+ managerial) 550,033 =33+130,000+120,000 + 300,000 Variable costs = production overheads + production person-hours + sales overheads + other office overheads 100,900 = 50,000 + 900 + 18,000 + 32,000 Therefore: average annual fixed costs = 550,033/ 12= 45836.08 Average per unit sales = 75000/80= 937.5 Average per unit variable cost = total variable cost / number of units/12 =100900/80/12= 105.10 Break even = 45836.08/ (937.50-105.10) = 55 units Sales break even for the year 2012 Annual Fixed Cost/1 - (Average Per Unit Variable Cost ? Average Per Unit Sales Price) =550033/ 1- (105.10/937.5) =550033/1-0.1121 =550033/0.8879 =619476.29 ? Sensitivity of the figures to the key estimates The estimated figures show a positive increase in both the expenses and incomes. For example on the sales estimates there is a gradual increase in the number of units to be sold annually. This is not reflected in the other expenses. For example it is assumed that the variable costs are not changing with the increase in sales. Other factors not considered include market trends, additional investments, depreciation of the cars. Too the interests on the borrowed capital are assumed that they will remain unchanged for the due period. There should be a provision for such changes as the global economy is fluctuating. Also there are provisions for bad debts. Everything is assumed to a clear cut transaction. Recommendations The company therein is sales oriented. It projects a sharp increase in sales without putting into focus the other internal and external factors. The company therefore change this trend and focus on both production and cost reduction. References Cooperative extension, (n.d), Agr-business management, viewed April 21, 2012,

Successful interview with SABIC Essay Example | Topics and Well Written Essays - 500 words

Successful interview with SABIC - Essay Example The interviewers included four managers, the supervisor, the superintendent and an officer responsible for analyzing interviewees’ personalities. In one word, I would term the entire experience, a magnificent one. The incident was marked with a lot of challenges, but I managed to get the best out of the opportunity at hand. With the help of my brother, I faced the panel with a lot of confidence. At one moment, my patience was tried with some of their questions. However, as my brother advised, it was my role to ensure that I maintain calm at all times, as that was the onset of the journey towards my career. The panel asked me of the color of the wall behind me, which was quite puzzling. It was clear that the paint of the wall behind me was the same as the one in front of me, and I simply played with their minds by answering that it is the same as the one in front of me. The day was actually good despite the challenges since I had prepared well for the interview. This preparatio n gave me the confidence I needed to face the panel and present my abilities and skills. Prior to the interview, I had the information that 20 people were already set for the day. This would cause some discomfort for any normal human. Worse still, the company only had the place for only 3 individuals. This means that one’s efforts would save them. I thank my brother for his contribution to my success, as he had information on companies and advised me on how to answer the panel’s questions. Specifically, he advised that I do not fret to say that I did not have information on some questions asked. I actually applied his rule to the Chemistry and the general questions asked. Even with the threat that they would post me to another city to work, I agreed with the panel and said I was prepared for any encounter. The interview ended well as the company accepted me for the job.

The procedures and practices used to implement the curriculum for children’s learning Essay Example for Free

The procedures and practices used to implement the curriculum for children’s learning Essay The curriculum is personalized to the specific needs of the pupils at Heronsbridge and is not a legal requirement after the age of 16. As it is a special educational needs school, most pupils are bellow foundation level. Some may reach key stage 2/3 levels. Accreditation in leavers subjects range from pre-entry to Level2, pupils are between ages 16-19. When the pupils enter this stage of school they are responsible for entering a ‘code of conduct’ charter to ensure they are fully aware of what is and isn’t expected of them. This charter is created by the pupils for the pupils. The pupils are expected to adhere to the rules that they formed around their specific needs, ability, and age. As the pupils form their own rules, it gives them ownership of expectations. All pupils, parents and teaching staff sign the charter. Leavers also have their own council representatives for making decisions about the school, how its run and even who they employ! Leavers partake in a weekly Enterprise activity which allows them to become young entrepreneurs and show off their skills as young business people, inventors, and retailers. This has a massive impact on their confidence and communication levels. It also benefits pupils regarding levels of ability. Some pupils work out the money, some work on the creation of a product and some advertise the merchandise. Enterprise is a registered business and all pupils benefit from sales. The name of the business and the logo is created by the pupils themselves. The director, selected by the pupils, delegate and divide up the responsibilities fairly and suitably. After products are decided and costings are worked out, a prototype is made, and sales are confirmed before mass production and sale. Duke of Edinburgh is another opportunity offered to the young leavers. They learn many types of skills including, community work, developing a skill, physical activities and ended with an expedition. Each pupil has the decision on whether to take this option. Many activities are available as part of this course, including, learning what is essential whilst hiking, how to pack a hiking bag, how to cook a hot meal on a Trangia during expedition plus many other aspects of safe traveling. Visits to local police stations, ambulance services, and fire stations take place as well as learning how to put up a tent! A lot of teams building exercises take place and a great opportunity is given for the pupils to discover their selves and their peers outside a school setting. Punctuality and attendance play a big part in developing student-led learning. As leavers are not compulsory the pupils learn to want to be in education and show independence in wanting to learn. Pupils work towards recognized certificates in many aspects of growing into an adult. This includes cooking, travel training, health and fitness, health and wellbeing, personal hygiene and many other training experiences needed to enable them to grow into successful and independent adults. Heronsbridge have their own coffee shop which is run by the pupils and food preparation is part of their training. Pupils have gym memberships and access the local gym as part of their learning, which helps with social interaction and confidence. Interview techniques are also practiced, and the Education Business Partnership attend the school to help pupils to get the best start. Careers Wales representative Sarah is always available in the department to help and give guidance to all leavers pupils. Help with forms is also available from Sarah. Elite is a company that offers work placements to students and helps them gain accreditation in health and safety and work awareness and workshops take place enabling the development of self-esteem and confidence. As the curriculum is not compulsory after the age of 16, the pupils are still allowed to access an extensive range of literacy and numeracy, IT skills, living and independence skills, Duke of Edinburgh, Enterprise, the world, careers and sports and leisure. Vocational pathways are also offered. This entails a wide range of options that are available to pupils to learn off-site that suit their specific needs. Bridgend college is the most popular off-site establishment offering performing arts, painting and decorating, childcare learning, music, catering and horse riding. Other options include ICT, sport and leisure, and horticulture. The emphasis put on core skills and are accredited accordingly by ASDAN, Agored Cymru, NOCN, City and Guilds and Diploma level. Literacy and numeracy are offered to Heronsbridge leavers even after it is no longer compulsory, it is offered in many formats. Numeracy is obtainable through, using data skills, measuring skills, number skills and developing numerical reasoning which is combined into all lessons. Literacy is also integrated into many subjects through oracy, reading, and writing. Routes for learning offer support for pupils with complex additional learning needs or profound multiple learning difficulty pupils and help integrate learning in a specialized way. It is a statutory requirement as part of the national curriculum that all pupils must be assessed during key stage transition using the literacy and numeracy framework.

Factors Affecting The Rate Of Photosynthesis Biology Essay

Factors Affecting The Rate Of Photosynthesis Biology Essay The purpose of this experiment is to observe the factors affecting the Photosynthetic rate of leaves, which is measured in two ways. Firstly changing the light intensity, this will determine the rate of increase or decrease in photosynthesis. Secondly changing the availability of nutrients (Concentration of CO2) to the plants, this will directly affect the photosynthetic rate. To test the light intensity, an elodea submerged in a beaker was placed at different measurement away from the plant, to see if oxygen (bubbles) is produced. To test the availability of nutrients, different molarities of Sodium Bicarbonate was diluted in 500 ml of water with Elodea, to see if rate of photosynthesis increased or decreased. The result shows, as light intensity increases, the rate of reaction will increase at a proportional rate until a certain level is reached. At a light intensity of 400 the average increase in rate of reaction was 746v. At 4 the average increase in rate of reaction was 8676v, a difference of 7930v, which shows the rate of reaction is greatly influenced by light intensity. As the molarity of Sodium Bicarbonate increases, the rate of reaction will also increase at a proportional rate with respect to light intensity. At 0.05M the average increase in rate of reaction was 0.80r. At 0.1M the average increase in rate of reaction was 1.90r, a difference of 1.1r, which shows the rate of reaction is also significantly influenced by the availability of nutrients. Both light intensity and availability of nutrients are important factors that affect the rate of photosynthesis. Aim To investigate how different factors affect the rate of photosynthesis. The variables that will be changed are different intensity of light and different molarities of Sodium bicarbonate and then measuring the rate of reaction (photosynthetic rate). Hypothesis Throughout this experiment the light intensity and different molarities of Sodium Bicarbonate will be varied. The variable that is measured will be time, for rate of reaction. As light intensity increases the rate of reaction will increase at a proportional rate. As the concentration of NaHCO3 increases the rate of the reaction will also increase at a proportional rate. Introduction Every species on earth needs some kind of energy source in order to survive. In animal cells, the mitochondria produce ATP from cellular respiration. However, the plant cells have a different type of center that produces energy-chloroplasts. Plants go through the process of photosynthesis. The main process of photosynthesis is the absorption of light by chlorophyll, found in leaves and the immersion of carbon dioxide from the environment, and together they produce oxygen and sugar (energy). The equation below represents the photosynthesis reaction: The purpose of this experiment is to test whether factors such as light intensity and level of Carbon dioxide, will affect the rate of photosynthesis, which are the two most important variables in the photosynthesis process. This was demonstrated by Robert Hill in 1938, known as The Hill Reaction. Robert Hill and his associates at the University of Illinois found that the photosynthetic rate varies with light intensity, and as the light intensity increases, the reaction rate also increases up to a certain point. Apparatus needed for the Experiment Elodea 20mm ² syringe Capillary tubing Stand Stopwatch Ruler NaHCO ³ Solution Bench lamp Distilled water Figure A) Potometer Method The apparatus is set (see Fig. A) with the syringe full of the 0.01M solution of NaHCO3 solution. Two marks 10cm apart are made on the capillary tubing. The syringe is placed 0.05m away from the lamp. Using the syringe plunger the meniscus of the NaHCO3 is set so that it is level with the first mark. A stopwatch is then started. The meniscus should gradually move down the capillary tube as the elodea produces oxygen as a by-product of photosynthesis. As the oxygen is produced it increases the pressure in the syringe and so the meniscus is pushed down the tube. Light Intensity = 1 / Distance ² (m) When the meniscus reaches the level of the bottom mark the stopwatch should be stopped. Light intensities have been worked out using the following equation: 6. Using the same piece of elodea and the same distance between the lamp and the syringe the experiment (steps 1 to 5) should be repeated for the other concentration of NaHCO3. 7. The experiment (steps 1 to 6) should then be repeated at each different distance between the syringe and the light for all the NaHCO3 concentrations. The remaining distances are 0.05m, 0.06m, 0.07m, 0.08m, 0.1m, 0.2m, 0.3m, and 0.5m. 8. The entire experiment should then be repeated three times in order to obtain more accurate data and to get rid of any anomalies that may occur in a single experiment. In order to make this experiment as accurate as possible a number of steps must be taken. The same piece of elodea should be used each time in order to make sure that each experiment is being carried out with the same leaf surface area. The amount of NaHCO3 solution should be the same for each experiment. 20mm ² should be used each time. The distance should be measured from the front of the lamp to the syringe. Although taking these steps will make the experiment more accurate, its accuracy is still limited by several factors. From these recorded times I will work out the rate of the reaction using the following equation. Rate of the Reaction = 1 / Time (s) Results Table1. (Average of the 4 trails of Molarity against Light intensity): Molarity of NaHCO3 Light Intensity 1/d ² (m) 0.00 (Distilled water) 0.01 0.02 0.05 0.07 400 3571 1666 1099 523 200 278 1670 5183 988 600 375 204 4998 4485 1175 1005 473 156 5590 2300 1770 1445 621 100 9990 3150 2900 2552 1224 25 4762 3984 2850 1640 11 5945 4348 3780 2830 4 16480 11904 5196 6578 Using these results I worked out the rate Rate Of the Reaction = 1 / Time(s) x 1000 The rate was multiplied by 1000 to make the numbers easier to handle. Table2.Average of the 4 trails in rate of reaction: Molarity of NaHCO3 Light Intensity 1/d ² (m) 0.00 (Distilled water) 0.01 0.02 0.05 0.07 400 0.28 0.60 0.91 1.91 5.00 278 0.60 0.19 1.01 1.67 2.67 204 0.20 0.22 0.85 1.00 2.11 156 0.18 0.43 0.56 0.69 1.61 100 0.10 0.32 0.34 0.39 0.82 25 0.21 0.25 0.35 0.61 11 0.17 0.23 0.26 0.35 4 0.06 0.08 0.19 0.15 Light intensity against NaHCO3 Graph1. Analysis Discussion of Results Analysis: Distilled water: With the distilled water the rate of reaction went up from 0.1 to 0.4 when the light intensity was increased from 100 to 400. This is a 4 times rise which is quite large. The curve on the graph does however level out quite soon showing that the rate is being limited by the lack of NaHCO3 in the water. 0.01M NaHCO3: At a light intensity of 4 the rate is 0.06 but this rises to 0.6 when the light intensity is brought up to 400. The curve is very shallow and levels off towards a light intensity of 350 400. 0.02M NaHCO3: The amount of NaHCO3 is double that of the 0.01M NaHCO3 experiment. The rate also finishes off twice that of the 0.01M experiment. This would suggest that there was a directly proportional relationship between the amount of NaHCO3 and the rate of reaction. 0.05M NaHCO3: The curve for the 0.05M NaHCO3 is steeper than the previous curves. The rate rises to 1.9 at a light intensity of 400. 0.07M NaHCO3: The 0.07M NaHCO3 test produces a line which is steeper than all the previous curves. The plant is using the extra CO2 to photosynthesize more. As the plant has more CO2 the limiting factor caused by the lack of CO2 is reduced. This test did produce a big anomaly. The rate for a light intensity of 400 is 5. By following the line of best fit I can see that this result should be more like 3.5. The elodea for this test was very close to the light source. It is possible that it had been left here for a while which caused the lamp to heat the elodea up. This would have increased the rate of reaction of the plants enzymes which would have increased the photosynthesis rate. 0.1M NaHCO3: The 0.1M NaHCO3 produced the steepest line. Near the end of the line it looks as if the rate of reaction is hit by another limiting factor. The line goes up steadily but then between a light intensity of 300 and 400 levels off very quickly. This would suggest that at a 0.1M NaHCO3 is sufficient for the plant to photosynthesize at its maximum rate with its current environmental conditions. Increasing the NaHCO3 concentration after this level would therefore have no effect unless the next limiting factor was removed. Discussion: The hypothesis was that the rate of photosynthesis would increase if the light intensity and NaHCO3 levels were increased (please refer to Graph1). As the elodea absorbed the light and CO2 it produced oxygen gas which increased the pressure in the syringe. This pushed the air bubble in the capillary tube down. The chloroplasts produce ATP and reduce NADP to NADPH2 when exposed to light. It is at this stage of the reaction that oxygen is produced as a waste product, furthermore, the data collected was supported by the results obtained by Robert Hill and his associates at the University of Illinois, where they predicted, as the light intensity and NaHCO3 levels increased, the rate of photosynthesis will also increase up to a certain level (please refer to Graph2) As predicted when the light intensity increases so does the rate of photosynthesis. It was predicted that a level would be reached where increasing the light intensity would have no more effect on the rate of reaction as there would be some other limiting factor which limits the rate of the reaction. The rate increases at a steady rate as the light intensity increases until near the end of each line where the rate decreases. This is either because the photosynthesis reaction has reached its maximum rate of reaction or another factor is limiting the rate. As 6 different CO2 concentrations were used I can see that the first five reactions are not occurring at their maximum rate as there is the 0.1M NaHCO3 rest which is occurring at a faster rate then the other 5. The photosynthesis reactions of the other five tests must therefore be limited by the concentration of CO2 to the plant. As predicted when the NaHCO3 concentration is increased the plant in able to get more CO2 which causes the rate of reaction to go up. It was predicted that once the NaHCO3 had been raised above a certain level increasing the rate further would have no effect as there would be other limiting factors limiting the rate of the reaction. As the NaHCO3 concentration the water was increased the rate of photosynthesis also increased. The plant therefore made more oxygen as a waste product. At a NaHCO3 concentration of 0.1M once the light intensity gets above 300 the rate of reaction decreases significantly. This could be because photosynthesis is occurring at its maximum possible rate or because another limiting factor is restraining the rate of reaction. The fact that the curve levels off so quickly indicates that there is another limiting factor restraining photosynthesis. It could be temperature. These tests are being carried out at room temperature so the temperature would have to be raised another 15 °C before the enzymes in the plants cells were at their optimum working temperature. More tests could be done by using water that was at a higher temperature to see what effect this would have on the photosynthesis rate. It is however impossible to raise the plants temperature without affect other factors. For instance the actual amount of oxygen released by the plant is slightly more than the readings would suggest as some of the oxygen would dissolve into the water. At a higher temperature less oxygen would be able to dissolve into the water so the readings for the photosynthesis rate could be artificially increased. It is also possible that the photosynthetic reactions in the plant are occurring at their maximum possible rate and so cannot be increased any more. The light is probably not a limiting factor as all but one of the curves level off before the maximum light intensity of 400 is reached. The maximum light intensity that the plants can handle is therefore just below 400.Water will not be a limiting factor as the plants are living in water. They therefore have no stomata and absorb all their CO2 by diffusion through the leaves. Graph1. Light intensity against NaHCO3 MY RESULTS Graph2. Light intensity against NaHCO3 SOURCE Limitations and Improvement The accuracy of this experiment is limited by a number of factors. Some of the oxygen give off is used for respiration by the plant. Some of the oxygen dissolved into the water. Some was used by small invertebrates that were found living within the pieces of elodea. The higher light intensities should be quite accurate but the smaller light intensities would be less accurate because the light spreads out. The elodea will also get background light from other experiments. The lights are also a source of heat which will affect the experiments with only a small distance between the light and the syringe. This heating could affect the results. Using the same piece of elodea for each experiment was impractical as the elodeas photosynthesis rate decreased over time. By using a different piece of elodea for each experiment did create the problem of it being impossible for each piece to have the same surface area. This experiment could be improved in a number of ways. It could be repeated more times to help get rid of any anomalies. A better overall result would be obtained by repeating the experiment more times because any errors in one experiment should be compensated for by the other experiments. Each person should have done their experiments in a different room to cut out all background light. All the experiments should be done sequentially. A perspex screen could have been placed between the light and the syringe to reduce any heating effect that the light may have. The experiment could have been carried out with higher NaHCO3 to see if increasing the concentration would increase the rate of photosynthesis, or if a concentration of 0.1M NaHCO3 produces the maximum rate of photosynthetic reaction. Conclusion The intention of this experiment was to investigate different factors that affect the rate of photosynthesis. The hypothesis was, as light intensity increases the rate of reaction will increase at a proportional rate. As the concentration of NaHCO3 increases the rate of the reaction will also increase at a proportional rate. This was correct, supported by the data collected which shows at a light intensity of 400 the average increase in rate of reaction was 746v. At 4 the average increase in rate of reaction was 8676v, a difference of 7930v, which shows the rate of reaction is greatly influenced by light intensity. This was demonstrated by Robert Hill and his associates, with similar results to this experiment, which they found that the photosynthetic rate varies with light intensity, and as the light intensity increases, the reaction rate also increases up to a certain point.

Violin Essay examples -- Literature Music Composers Essays

Violin Music and art, the feelings that go through a person while the music of Mozart and Beethoven are playing, are indescribable. Listening to music can take a person away to a different era. Music like Mozart or Beethoven can really take a person's imagination soaring in a whole new perspective. Composers throughout the novel, Violin were Beethoven, Mozart, and Tchaikovsky. Violin was a truly fabulous name for this story. It contains many fantastic elements as well as realistic elements; however, it should not be confused with magical realism. Violin copy written in 1997 by Anne Rice. She has written several novels that were imaginary and fantastic. The novels that Anne Rice has written have that kind of effect on a person while reading her novels. During the story, the unreal elements of the story started with the fact that she kept her husband with her after he had been passed away for several days. The unreal elements of this situation is that anybody in her right mind wouldn't keep a dead body in the house with her and not tell anybody that he was dead. In a matter of time, the body would start to smell and start to rot. One of the unreal elements that are in the story was the man standing outside playing the violin. The man would stand in the light of the lamppost in the alley and play the violin. Watching the man playing the violin through the window made the main character think that she was dreaming. Listening to the music during the course of this type of emotional state that she was in made her stay calm and find herself in a type of dreamland. The music would take her somewhere else besides reality. Music can take a person elsewhere, in the future, in the past, and in la la land. Even though music can b... ...gical realism is in the fact that the woman didn't want to give up her husband and face reality. She kept him as long as she could to her self until she had to give him up. Grief happens this way in the real world. The family members do not want to give up the family member who has passed away. The magic was in the story; fantastic was also here in the story. Also, the music by Mozart and Beethoven can really take a person's imagination soaring in a whole new perspective. The Violin has suspense and excitement' the anticipation of the happenings during the story was uneventful. Works Cited Rice, Anne, Violin. N.Y.: Alfred A. Knopf, 1997. Robkin, Eric S. The Fantastic in Literature. Princeton, N.J. : Princeton UP, 1978. Todorov, Tzvetan. The Fantastic: A Structural Approach to a Literary Form. Cleveland: The Press of Case Western Reserve University, 1973.

Oral Health Disparities Health And Social Care Essay

Oral wellness disparities between autochthonal and non-indigenous populations are reflected across the universe. The Maori are the autochthonal population of New Zealand ( NZ ) and do up about 17 % of the entire population. They have higher degrees of offense, lower life anticipations and lower incomes compared to other cultural populations in NZ. Unfortunately unwritten wellness position seems to follow this tendency. The 2009 New Zealand Oral Health Survey ( NZOHS 2009 ) , the first national study on unwritten wellness position in NZ, showed that although big betterments have been made in unwritten wellness with the population, unluckily the health care system was neglecting to run into the demands of the Maori population and particularly its kids see table 1. This was in maintaining with findings from other surveies. Number of lasting dentitions with untreated coronal decay per individual, among kids and striplings aged 5-17 old ages, by population group ( adjusted ratio of agencies and difference in agencies )Group of involvementReference groupAdjustment variablesRatio of agenciesDifference in agenciesMale childs MaI„ori Pacific Asiatic Most deprived vicinities ( NZDep2006 ) 1 Girls Non-MaI„ori Non-Pacific Non-Asian Least deprived vicinities Age group Age group, sex Age group, sex Age group, sex Age group, sex, cultural group 1.0 2.4* 1.3 0.6 1.4 0.0 0.1* 0.0 0.0 0.0 Beginning: 2009 New Zealand Oral Health Survey Note: Entire response criterion end product for MaI„ori, Pacific and Asian cultural groups has been used. 1 For vicinity want, the ratio of agencies and difference in agencies refer to the comparative index of inequality ( RII ) and the incline of inequality ( SII ) , severally. See methods for more inside informations. * Indicates a statistically important consequence ( p-value & lt ; 0.05 ) . Factors which are thought to lend to this inequality spread are a combination of cultural, socioeconomic, healthcare handiness, lifestyle issues, and favoritism and consist of: The low consumption of alveolar consonant attention services within the Maori population ( 6 ) . New Zealand even though it has good entree to dental attention for kids and striplings it appears that Maori kids were less likely to see a dental professional than kids of other cultural groups. Even though Maori grownups admitted to a high degree of perceived demand they were less likely to see a tooth doctor and cited costs for dental services as an of import factor. Maori kids and grownups were less likely to brush their dentitions with toothpaste incorporating 1000 parts per million ( ppm ) fluoride compared with other cultural groups. Besides they were less likely to brush their dentitions twice a twenty-four hours ( 6 ) . Here the demand for positive unwritten wellness behavior is highlighted. The NZOHS 2009 found discrepancies in unwritten wellness position between people resident in countries with fluoridated and non-fluoridated imbibing H2O. Disparities between age groups with immature grownups age between 18 to 34 old ages holding a significantly worse unwritten wellness position. Social economic want compounded inequalities in unwritten wellness position and this is consistent with old wellness studies in NZ and international comparings. Peoples resident in high socio-economically deprived countries had poorer unwritten wellness position.Sketch a realistic design of a service to run into the demandsIn seeking to undertake the inequality in unwritten wellness for the Maori population one has to turn to the issues merely decribed and particularly of the low consumption for alveolar consonant attention services. Here the plan would hold to turn to the barriers to care and other determiners. These would include entree to fluoride, and dietetic advice, and cognition of costs and dental service entitlements. The purposes of the service would be: To promote and advance unwritten wellness To better and develop comfortss and services that best trade with the unwritten wellness demands of the Mauri population To better and back up the unwritten wellness work force To acertain and develop quality in the service. A community-based plan could be instigated and would look at including the followers: An accent on preschool kids to be registered with the school dental service at one twelvemonth old. Surveies allude to a less than 60 % grade in registration for kids under 5 old ages old. The integrating of unwritten wellness attention services with mainstream general wellness attention would besides ease improved entree. Using skill mix of dental professionals in order to accomplish optimal bringing. Using unwritten health care professionals healers, clinical denta technicians, The service would look at increasing the capableness and capacity of current Maori wellness attention suppliers and healers and besides by the proviso of new services. The proviso of grounds based bar such as fluoride toothpastes, fluoride varnishes, crevice sealers, fluoridated H2O will be at the head of intervention schemes. Although at present there is non adequate grounds to propose one better than the other crevice sealers and fluoride varnish programmes programmes will be built-in to the service. The puting up of a Maori unwritten wellness squad within the community consisting of a tooth doctor supported by dental attention professionals such as healers. This could be aided ab initio by the usage of maori tooth doctors / therapists/ healthcare workers to better prosecute the popultation. Sing entree the service would include the proviso of a dental installations in close propinquity to the communities and this could be in either in the signifier of new surgeries in community scenes ( eg community centres/ schools ) and or the usage of nomadic dental surgeries. These installations would be marketed and awareness raised within the Maori community. They would be equipped with modern equipment and meet modern wellness and safety ordinances. Staffing would chiefly conisist of dental healers helped with dental helpers overseen by a part-time or full clip tooth doctor. They would handle kids and striplings but be able to offer attention to grownups. Offering attention to grownups that do non measure up from freedom of dental fees would intend the puting up of payment installations. The demand to turn to cost concerns for grownups sing dental attention is of import. Cost was identified as a major barrier to entree ( 6 ) . The publicity of dental services available and their costs, particularly information on entitlements to those with low socio-economic standing, would be propagated by the squad. Child and adolescent alveolar consonant attention consumes most of the public dental budget and hence bar utilizing dental work force accomplishment mix is polar and can be more economical. Dental healers could be used to advance healthy behaviors and besides be used for intercessions such as fluoride varnish and crevice sealers. Robust links with other primary attention professionals would be forged and the bringing of wellness messages utilizing a common hazard factor attack facilitated. The nexus between unwritten wellness and general wellness is widely acknowledged and the linking with other healthcare suppliers who may be in a better, and more community established place, would be favorable. In turn toing unwritten wellness attention behaviors such as brushing at least twice a twenty-four hours and utilizing fluoridated toothpaste which has at least 1000ppm fluoride will necessitate undertanding of the societal determiners of unwritten attention. Programs to supply free, or at decreased cost, toothbrushes and toothpaste could be looked at. The usage of Maori health care professionals would help the bringing of messages every bit good as provide feedback. The drawn-out household ( whanau ) construct would be integrated seamlessly into the proviso of dental attention. Witinh the community, attending of household members would be encouraged and the whole pattern of regularly sing dental professionals impressed as usual behavior. The designation and usage of nodal people within the maori community to circulate the benefits of behavioral alteration would assist to increase consciousness of unwritten wellness ( oranga niho ) within the Maori comminuty. Health publicity with messages on entree to fluorides, dietetic advice on sugars, unwritten hygiene processs, and smoking surcease would be provided. The handiness of fluoridated H2O at 1ppm fluoride would be looked at. Fluoridated H2O has been shown to cut down the incidence of dental cavities in populations. Notwithstanding its defects entree to fluoridated H2O would be an assistance in cut downing cavities degrees and acquiring bar into difficult to make communities. As H2O fluoridization could be frought with troubles so other methods of increasing fluoride availabilty non mentioned antecedently could be considered, such as milk flouridation. Milk fluoridization has been shown to be an assistance in cut downing cavities degrees.Describe the rules you would utilize for be aftering the service and implementing.The rules that would underly any strategic planning rhythm would be: Support from stakeholders and national organic structures. There would necessitate to be top degree support, direction and way. Support from other health care services and a multidisciplinary attack. Evidence based attention would be supported. A coherent and methodical attack to financial projection and proviso A structured procedure for execution detailed in comprehensive planning Evaluation of procedure and result. Throughout one would be looking at placing barriers to alter and so seeking to turn to and take them. The strategic planning rhythm would hold the undermentioned stairss: Strategic way Needs appraisal Explicating purposes and aims. Stipulate needed characteristics Contemplate options Creat detailed program. Implement program Monitor and measure. Re-evaluate. First guaranting that national statute law and policy way is taken into history during planning. The World Health Organisation advocated that unwritten wellness be integrated as portion of general wellness attention policies of states in its 2005 Liverpool Declaration. In NZ the national unwritten wellness scheme papers â€Å" Good Teeth for all for life † supports this and sets out the vision for unwritten wellness attention in the close hereafter. This has been informed at national degree and will impact and order regional policy and scheme. It has been guided by the New Zealand Health Strategy and others such as the Maori Health Startegy, Health of Older People Strategy, New Zealand Disability Strategy, Maori Child Oral Health and School Dental Service reviews. Service planning should besides take into history the function and standard operating processs advocated by regulative organic structures such as the Quality Improvement Agency ( Health Quality and Safety Commission ) , and the Dental Council of New Zealand under the Health Practitioners Competence Assurance Act 2003. An environmental analysis would be of import in giving a clear image of the current unwritten wellness demands at local degree and the service availabilty. This would be really utile in planning and aid to set up the geographical logistics, grade and type of service required and workforce options present. Insight into the adaptability required from the service in managing with unpredictable fluctuations in demand. Clinicians and patients positions can be conflicting in their assesment of service demands and it is of import to undertand both sides. Determining the figure of bilingual health care workers would be an illustration of the informations that would be collected during the environmental analysis. Expressed demand from patients will change significantly from that of normative demand thought by clinicians. Here sociodental steps of unwritten wellness could be used if possible to acquire a better apprehension of the psychological and societal affects of unwritten wellness and di sease. Cultural apprehension of Maori behavior will be helped by commnuity input. Required service features can so be specified. These would include the location, range of pattern, work force staffing, estate direction, preparation required and information engineering needed. Evidence based attention would inform the range and type of pattern needed. The integrating of unwritten wellness services with a multidisciplinary attack should seek to be incorporated. It has been shown that in comparing with the remainder of the population Maoris are more likely to smoke, be corpulent, and have high blood pressure. Consideration would so be given to the options available to turn to the needed service characteristics. Options such as increasing capacity of bing services or put ining new 1s or a combination of both would be thought approximately. Workforce options such as developing new and bing personel, proviso of scholarships for preparation, and consideration for abroad enlisting would be looked at. Choices for commissioning and paths of support would necessitate to be considered. Options for developing publically funded unwritten wellness services with and /or without prosecuting the private sector could be considered. Risk impact analysis would assist to inform planning. Contribution from the District Health Boards ( DHBs ) and Maori Healthcare Providers once more would be utile. The following phase in planning would be to bring forth a elaborate program which would demo lines of answerability and clip frames. Target times would be allocated and the procedure of rating of the planning procedure included. The usage of Gantt charts would be advised. The of import portion of really implementing the program needs to be looked at closely. Once the program has been approved farther appraisal would be carried out to place any barriers that may impede execution and so efforts to get the better of them instigated. Informing the local relevant commissions and clinicians is an of import measure. Educational meetings, conferences, and workshops to inform and educate health care professionals about the program and grounds based bar schemes would assist to alter clinical behavior. Identifying inspiring sentiment leaders who can act upon healthcare professionals and execute a mentoring function thereby easing consciousness and credence of alterations in clinical pattern would be favorable. Execution should affect get the better ofing barriers at the public degree and negotiations for local Maori communities should be arranged. This would once more profit by being addressed by Maori wellness professionals. Raising consciousness of the program and practical issues for the commuinity could be tackled. The usage of media and local influential people such as community seniors would be utile in community conformity with the service. Local indorsement for undertakings such as H2O fuoridation would be helped by the fosterage of these community confederations. Evaluation of the procedure of execution and auditing of the results should be emphasised at the beginning. Formulation and usage of scrutinizing tools with outcome steps should be agreed and actioned. Results and procedure should be judged against recognized quality steps and this should continuously feedback and inform the planning rhythm. These should embrace unwritten wellness related quality of life indexs every bit good as clinical 1s. Normally a lame association has been found when these 2 types of indexs have been compared. Evaluation of the service should include safety, effectivity, conformity with grounds based research, and staying with planned budgets.Describe how you would guarantee quality in the new serviceQuality in health care services is a really of import issue. Maxwell ( 1984 ) described it necessitating to see effectivity, entree, efficiency and economic system, relevancy, and equity. Structure, procedure and result are related facets that quality can be measured by. To guarantee quality in the proposed service there will be a Clinical Governance Framework which will include all apsects of the service. First a quality squad would be set up and quality defined and criterions agreed on. This squad would include service user representation ( Maori representation ) , bottom degree service provders ( tooth doctors, healers, healthcare forces ) and besides high degree personel ( health care directors, national stakeholder organic structures ) . Good relationships between all parties would necess itate to be fostered to advance trust and agreement. Agreed criterions should efficaciously stand for aspects of patient safety, effectivity of attention, and patient experience. This has been put frontward by Lord Darzi in UK and has been developed to put out the seven spheres of quality. Criteria would so be set on mensurating these criterions. These should conform with the current criterions expected and set out by the New Zealand Dental Association ( NZDA ) and the Dental Council of New Zealand such as NZDA Codes of Practice ( 24 ) , NZDA Code of Ethics, NZDA/DCNZ Joint Dentists ‘ Code of Practice: Informed Consent, DCNZ Code of Practice: Informed Consent ( for alveolar consonant healers, dental hygienists and aides and dental technicians/clinical alveolar consonant technicians ) , NZDA/DCNZ Joint Dentists ‘ Code of Practice: Sexual Boundaries in the Dentist A ­ Patient Relationship. Standardized quality steps will be agreed upon to enable monitoring. This once more will include all parts of the planning and execution procedure. Monitoring and scrutinizing public presentation can be a fraught with troubles and set uping a quality outcomes model will be supportive. Measuring quality against agreed criterions is indispensable and can besides supply of import feedback into the audit rhythm. Monitoring will include: Clinical results Stakeholder and community ( Maori ) positions Research and studies Auditing tools for clinical attention results would be constructed and made available to appropritate forces to finish. The effectual usage of information engineerings and package would be used. This would particularly assist to garner informations on entree and consumption. The positions and sentiments of service users ( patients and clinical forces ) would be actively sought. Creation of a research group/ committee will set up links with The Health Research Council of New Zealand and via The Strategic Plan for Maori Health Ressearch 2010-2015, aid to back up appropriate research. Subsequent findings will be disseminated and used to inform farther policy. Hence this will supply valuable information and promote and better quality. After informations aggregation assessment of pattern can be made against the in agreement criterions and designation of jobs, issues, and hapless and good public presentation attained. Changes required to better public presentation can be agreed on and so impemented. The service would be capable to changeless periodical reappraisals. By sporadically measuring and scrutinizing the service, quality can be improved and more significantly the whole system can be kept feasible and appropriate for the demands of the population for which it was intended. In decision, for a new service to accomplish its purposes adeqeuate planning and execution are a requirement. This should actively and invariably affect all stakeholder sentiments and positions. Quality confidence should be planned in from the start and implemented. The service designed which should integrate an incorporate multidisciplinary attack which understands the complex societal, environmental, and economic determiners of unwritten wellness may so hold a opportunity at being effectual in cut downing unwritten wellness inequalities.